Learn everything you need to know about podcast listening in Canada
"The Canadian Podcast Listener 2024" updates findings from "The Canadian Podcast Listener - a Landscape Study", now in its eighth year. Results are based on an online survey using a market representative sample of more than 6,000 Canadian adults from Maru Voice Canada, Canada's premier online access panel.
Highlights include:
Listening trends
Canadian Podcast Chart
Advertising insights
The 2024 report: COMING SOON
IMpressive Gains in PODCAST LISTENING
The new Canadian Podcast Listener survey is due for release on November 28, with early results showing continued growth for the medium. The free 2024 summary report will be released on Dec. 4. Until the new results are released, a brief 2023 summary report is available for free. It offers high-level information about how many Canadians listen to podcasts, their demographics including age, sex, income and education, and some insights about platforms and podcast advertising.
The complete report (100+ slides) is offered by subscription only, and offers a deep dive into podcast listening behaviours including the Canadian Podcast Chart.
Subscribe for more
Unlock access to the complete report on the Canadian podcast listener, which includes Canada’s most popular podcasts, genres and publishers, demographics, podcast discovery, listener behaviour, motivations and much more.
A subscription opens the door to exclusive content, including:
- Results of 2,500+ podcasts listened to by 1,500+ monthly podcast listeners, with an analysis of most popular podcasts and genres among a wide range of demographic categories
- In-person presentation of the study
- Detailed data tables
- Sponsor credit on website and report
We offer subscription tiers at different price points to meet the needs of various organizations, including educators. One of our representatives will be happy to fill you in on our subscription options.
